Sponsors are essential for every club. They help fund projects, events, teams, and other activities that make club life possible. However, traditional methods of promoting sponsors, such as banners, flyers, posters, or website listings, have their limitations. They often reach a limited audience, and it’s difficult to measure the actual impact of sponsorship.
With digital membership cards, Digipas.app offers a modern and effective way to make sponsors visible and their value measurable.
Digipas seamlessly integrates sponsor logos
With Digipas, sponsor logos can be placed directly on members’ digital passes. This creates direct, relevant, and measurable visibility for sponsors. Because members use their digital passes regularly, for example, to access events or facilities, sponsor logos are continuously displayed to an engaged audience.
Examples of application:
- Sponsor logo on all digital passes
Every member sees the logo when entering events or when scanning their pass.
- Promotions and discount codes integrated into the pass
Sponsors can link promotions or benefits directly to members’ digital passes.
- Sponsored push notifications linked to the pass
Members receive relevant updates or offers from sponsors, linked to their digital pass.
This integration not only makes sponsors’ visibility continuous, but also tangible and measurable. Members see the logo regularly, effectively increasing the sponsor’s brand awareness.
Benefits for the association and sponsors
Using sponsor logos on digital passes offers several advantages:
- Continuous visibility
Sponsors are featured year-round, not just during specific events or match days. This ensures their brand remains present in daily interactions with members.
- Measurable value
The app can track how often the digital pass is used or scanned. This gives clubs and sponsors insight into members’ engagement with sponsorship activities.
- Improved sponsorship relationships
Sponsors see tangible results from their investment. This fosters long-term partnerships and makes it easier to renew contracts or secure new sponsorship deals.
- Professional appearance for the association
By cleverly combining digital passes and sponsor integration, the association appears organized and innovative. Members experience the pass as useful, while sponsors feel their contributions are truly valued and utilized.
Practical example
Suppose a local tennis club has three sponsors. With Digipas, their logos are placed on all digital passes and linked to personalized push notifications for members. When a member uses their pass to access the tennis park, they see the sponsor logo. Members also receive occasional updates or offers from sponsors through the app. This way, every member sees the sponsors regularly, both at events and during daily use of the pass. This significantly increases visibility and strengthens the sponsorship in a concrete, measurable way.
Conclusion
Door sponsorlogo’s op digitale passen te integreren, creëert Digipas een win-win situatie:
- For members: a convenient and accessible digital pass.
- For the association: a professional tool to strengthen sponsorship relationships.
- For sponsors: visibility, member engagement and measurable results.
Digital passes make sponsorship value tangible, increase visibility, and support sustainable partnerships. Digipas helps clubs not only digitize their administration but also optimize their relationships with sponsors, contributing to a stronger, financially sound club life.
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